48 Hours of Fashion
The Nottingham Retail Business Improvement District (BID) has unveiled plans for a fashion event taking place in the city on Friday 12 October and Saturday 13 October.
Being billed as 48 hours of Fashion
, the event is designed to further strengthen Nottingham’s position as a major fashion centre and to showcase the strength of the city’s fashion retail sector.
Nottingham is home to all the main fashion retail chains and department stores as well as many specialist independent fashion outlets giving shoppers a vast choice of where to shop for designer labels through to more budget brands.
There will be four main focuses to the event.
Broadmarsh Centre will see some stunning choreographed model performances. More than a fashion show, the model dancers will present choreographed synchronised movement. These shows will run throughout the day, and, weather permitting, they will also be performing on the streets of the city centre. The models will all be styled by Nottingham fashion retailers.
The Victoria Centre will house a busy styling hub, which includes a body scanner for body shape analysis, plus free hair and beauty mini makeovers. Stylists will also be on hand to chat to customers about Autumn Winter 2012 collections.
The 48 hour Wardrobe
The 48 hours of Fashion Wardrobe will present the pick of this season’s collections and will include stylist presentations on the perfect capsule wardrobe pieces for the Autumn Winter 2012 season.
The Fashion Ambassadors
The Ambassadors – both male and female - will be on the streets throughout the weekend. Each ambassador will be ‘working’ a gorgeous winter coat for this season and promoting the events direct to the public.
In addition to this there will be plenty special offers and retailer specific events and the whole 48 Hours of Fashion will be heavily promoted locally, regionally and nationally.
“48 Hours of Fashion looks set to be an important event on the city’s calendar,” said Neil Fincham, director of the Nottingham Retail BID and centre manager of The Exchange. “We will be involving all the fashion retailers in the city centre as well as many of our hair and beauty specialists, providing them with the perfect platform to showcase the best of what they have to offer. Many people around the city are already starting to get excited about the event.”
« Back to all news
OTHER RECENT STORIES
«1 2 3 4 5 ... »