--- title: "" date: 2025-11-19T11:00:00+00:00 canonical_url: "https://www.itsinnottingham.com/about" section: About us --- ![About 01](/uploads/generic/_370x535_crop_center-center_none/about-01.jpg) ![About 02](/uploads/generic/_433x642_crop_center-center_none/about-02.jpg) ![About 03](/uploads/generic/_400x570_crop_center-center_none/about-03.jpg) # Get To Know Us ![About 03](/uploads/generic/_760x520_crop_center-center_none/about-03.jpg) We are *It's in Nottingham*. Our passion for *NOTTINGHAM* and *commitment* to *support* and *promote* our members will drive *ECONOMIC GROWTH* – creating a *THRIVING* city centre which is a destination of choice for visitors. We *BUILD TRUST* and *INSPIRE PRIDE* in our city centre, its businesses and its people, to create a more welcoming, *SAFER*, *HEALTHIER* and *GREENER* place to live, study, work and play. Delivering Value For *Our Members.* We are proud of what we have achieved with your support, and recognise that we must continue to work hard, and make strategic investment decisions to deliver the impacts you expect from us. As we prepare for an exciting new five-year term by planning projects, promotions and initiatives which will further secure Nottingham’s position as a leading destination, we thank our business members and partners for backing It’s in Nottingham, and for enabling our continued innovation and investment in our great city. ![About in 01](/uploads/generic/_1000x1405_crop_center-center_none/about-in-01.jpg) What’s on?## Get The Event *Calendar* We’re always busy planning exciting events to create a *buzz* in Nottingham city centre. Look out for our seasonal activities around Halloween and Christmas, plus annual favourites like February’s Light Night, collaborations with partners, like the Ay-Up Market, and sponsorships Green Hustle and Pride. There’s always something going on to bring people into the city centre and make Nottingham thrive. Contact us today to find out what we've got planned, and how you can get involved! [ View our 2026 Calendar View our 2026 Calendar ](/uploads/generic/Our-2026-Calendar.pdf) ![20250329 Ay Up Fest Ii N HIGH 03582](/uploads/generic/_1200x1620_crop_center-center_none/1411/20250329-Ay-Up-Fest-IiN-HIGH-03582.jpg) Our Business Crime *Reduction* Partnership We deliver a range of initiatives aimed at reducing the impact of city centre crime as part of our *accredited* Business Crime Reduction Partnership (BCRP). To get involved in any of these initiatives, or to find out more, please contact . ![About in 04](/uploads/generic/_1000x1405_crop_center-center_none/about-in-04.jpg) ## Our crime reduction initiatives [ ![20260310 Purple Flag 2026 Ii N HIGH 00048](/uploads/generic/_830x560_crop_center-center_none/1657/20260310-Purple-Flag-2026-IiN-HIGH-00048.jpg) Purple Flag award recognises Nottingham as a vibrant and well-managed city Read More ](https://www.itsinnottingham.com/news/nottingham-purple-flag) [ ![B8ccdffaaecd94e09d928cb3298be2e2f7479c80 940x788 w2400q80fitclipautoformat](/uploads/generic/_830x560_crop_center-center_none/873/b8ccdffaaecd94e09d928cb3298be2e2f7479c80-940x788-w2400q80fitclipautoformat.jpg) Take the Safe Space Notts pledge Read More ](https://www.itsinnottingham.com/news/safe-space-notts-pledge) [ ![Dd6ee2f09f408011aef5b9411a21d709c03444b1 940x788 w2400q80fitclipautoformat](/uploads/generic/_830x560_crop_center-center_none/721/dd6ee2f09f408011aef5b9411a21d709c03444b1-940x788-w2400q80fitclipautoformat.jpg) Nottingham Best Bar None - recognising the city’s safest night-time venues Read More ](https://www.itsinnottingham.com/news/best-bar-none) [ ![B5e0b44182cfb0e01f7738de2ce4b75d2d2bed46 940x788 w2400q80fitclipautoformat](/uploads/generic/_830x560_crop_center-center_none/965/b5e0b44182cfb0e01f7738de2ce4b75d2d2bed46-940x788-w2400q80fitclipautoformat.jpg) New app allows information sharing between city centre businesses Read More ](https://www.itsinnottingham.com/news/alert-app-nottingham) [ ![2165049304bef62420d2f33027c44da1a2b52aec 940x788 w2400q80fitclipautoformat](/uploads/generic/_830x560_crop_center-center_none/977/2165049304bef62420d2f33027c44da1a2b52aec-940x788-w2400q80fitclipautoformat.jpg) Innovative tech will make Nottingham’s city centre safer Read More ](https://www.itsinnottingham.com/news/making-nottingham-safer) [ ![C511e221979c9ff532f3ac32d248ff01895f8342 940x788 w2400q80fitclipautoformat](/uploads/generic/_830x560_crop_center-center_none/929/c511e221979c9ff532f3ac32d248ff01895f8342-940x788-w2400q80fitclipautoformat.jpg) It's in Nottingham expands life saving defibrillator network Read More ](https://www.itsinnottingham.com/news/its-in-nottingham-defibrillator) [ Find out more Find out more ](https://www.itsinnottingham.com/news/categories/managed-city) Our People## It’s A Real *Team Effort* The [It's in Nottingham team](https://www.itsinnottingham.com/news/categories/working-city/) are your day to day point of contact – we are dedicated to listening to your business needs and making time to communicate effectively with you. [ Meet Our Board Meet Our Board ](/uploads/generic/Our-Board-of-Directors-2025.pdf) ![20250429 Duckies 2025 Ii N LOW 00040 1](/uploads/generic/_1200x1620_crop_center-center_none/20250429-Duckies-2025-IiN-LOW-00040-1.jpg) Nottingham’s *Independent* Businesses Indie businesses are a crucial *point of difference* for Nottingham's retail and leisure offer. We're committed to recognising and celebrating the contribution indie businesses make to the local economy. Look out for our regular Independent Advisory Groups or contact . [ Find Out More Find Out More ](https://www.itsinnottingham.com/news/shop-indie-its-in-nottingham) ![About in 02](/uploads/generic/_1000x1405_crop_center-center_none/about-in-02.jpg) Read All About It Read All About It Read All About It Read All About It Read All About It Read All About It ## Key Resources Here you can view and download our latest resources and reports. If you can't find what you're looking for contact us on . [Download It's in Nottingham Strategic Business Plan 2026-2030](/uploads/generic/Its-in-Nottingham-Business-Plan-2026-2030.pdf) [Our Review Document - July - December 2024](/uploads/generic/4447-Six-Month-Review-Jul-Dec-2024-DIGITAL-aw.pdf) [Our Board of Directors 2025](/uploads/generic/Our-Board-of-Directors-2025.pdf) [Our Environment and Sustainability Policy](/uploads/generic/IiN-Environment-and-sustainability-policy.pdf) Be In The Know Be In The Know Be In The Know Be In The Know Be In The Know Be In The Know ![Nottingham Contemporary Art Gallery](/uploads/generic/_360x540_crop_center-center_none/footer-flick2-01.jpg) ![Nottingham Market Square](/uploads/generic/_360x540_crop_center-center_none/footer-flick2-03.jpg) ![Red Leaves](/uploads/generic/_360x540_crop_center-center_none/footer-flick2-02.jpg) Follow us *on* SOCIALS Amazing food and drinks, all the shops you'll ever need, and inspirational events and activities. 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