Get ToKnow Us

We are It's in Nottingham.

Our passion for Nottingham and commitment to support and promote our members will drive economic growth – creating a vibrant city centre which is a destination of choice for visitors.

Through every interaction we will build trust and inspire pride in our city centre, its businesses and its people to create a more attractive, healthier, safer, and greener place to live, study, work and play.

Delivering Value For Our Members

At our latest ballot we secured the votes required for a new five year term – from 2021 to 2025 – so first of all, thank you.

We're proud of our track record of representing the interests of Nottingham's city centre business communities by creating opportunities to promote the city centre, and by collaborating with partners and members to realise our vision for innovative and transformative projects.

We'll continue driving Nottingham forward – acting as ambassadors for businesses in the city centre – to generate and deliver long-term value.


Nottingham’s Independent Businesses

Indie businesses are a crucial point of difference for Nottingham's retail and leisure offer.

We're committed to recognising and celebrating the contribution indie businesses make to the local economy. Look out for our regular Independent Advisory Groups or contact jake@itsinnottingham.com.

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What’s on?

Get The Event Calendar

We’re always busy planning exciting events to create a buzz in Nottingham city centre.

Look out for our seasonal activities around Halloween and Christmas, plus annual favourites like February’s Light Night, collaborations with partners, like the Ay-Up Market, and sponsorships Green Hustle and Pride. There’s always something going on to bring people into the city centre and make Nottingham thrive. Contact us today to find out what we've got planned, and how you can get involved!

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Business Crime Reduction Partnership

We run a range of initiatives that have the purpose of reducing the impact of city centre crime as part of our accredited Business Crime Reduction Partnership (BCRP).

To get involved in any of these initiatives, or to find out more, please contact bcrp@itsinnottingham.com.


Our crime reduction initiatives

Safe Space Pledge

This initiative, which is delivered in partnership with the Consent Coalition and is funded by the Nottinghamshire Office of the Police and Crime Commissioner through the Home Office Safety of Women at Night fund, sends a clear message to anyone who lives, works, studies or visits Nottingham that the safety of all women and girls is a priority.

Best Bar None Scheme

Best Bar None is a national initiative supported by the Home Office and drinks industry that aims to improve standards in the evening and night-time economy. Our award-winning scheme, which has been running since 2014, now includes over 100 accredited venues – the largest number in the country – and brings major benefits to licensed venues by identifying them as safer and more welcoming places to socialise.

Digital Radio System

Available for all members, this scheme provides a secure link to the Police and city centre CCTV network and is a valuable tool for sharing information on incidents of crime, anti-social behaviour and potential offenders. There are currently over 120 radio users across the city centre.


Alert! is available to all members and offers a secure online information-sharing platform, enabling businesses across the city centre to report incidents and view the latest intelligence and exclusion notices in one place.

Our People

It’s A Real Team Effort

The It's in Nottingham team are your day to day point of contact – we are dedicated to listening to your business needs and making time to communicate effectively with you.

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Key Resources

Here you can view and download our latest resources and reports. If you can't find what you're looking for contact us info@itsinnottingham.com