A weekly spotlight on the fabulous Nottingham Independents who make our city unique.
If you are after vintage and re-worked fashion, Braderie is a fun and contemporary store where you will find rails of one off, unique pieces. Located on Pelham Street with floor to ceiling windows, it’s hard to miss their creative displays and pun-fuelled A-Board.
We spoke with Suk, owner of Braderie, to find out more about the background behind one of Nottingham’s favourite vintage clothing stores. Suk studied economics and then started his career in business, launching an e-commerce motorcycle business in Jersey. He took the step into vintage clothing when he saw a gap in the market and has since developed a love for forecasting fashion trends. Braderie’s haul is hugely influenced by its young and fashion-conscious staff and valued feedback from customers. That is why you’re likely to find what you’re after on each visit! Suk favours the sweatshirts, “you come across interesting logos and graphics and rediscover old trends.” Braderie’s current collection hosts brands from Adidas to Tommy Hilfiger, perfect for Vogue’s summer 2021 trend, Sportswear Clash, where oversized sweatshirts are layered over voluminous tracksuit bottoms.
Did you know?
Braderie use their voice to support climate change goals, encouraging customers to invest in pieces that will last and championing the #slowfashion movement.
Climate change has become a huge issue, and shopping vintage or re-worked fashion helps in the fight against it. The past four years have been the hottest on record, which is mainly down to CO2 that is trapping heat in our atmosphere. UK local authorities have declared a climate emergency and pledged to reduce carbon emissions to zero. Nottingham is aiming to be Carbon neutral by 2028, which would make it the first city to be carbon neutral in the UK.
According to The United Nations, the organisation that created The Sustainable Development Goals five years ago, the apparel industry consumes more energy than the aviation and shipping industry combined, accounting for 10 per cent of global carbon emissions. Chemicals from dyes also make their way into the environment, polluting the air, water, and harming marine life. Research also shows that it takes around 7,500 litres of water to make a single pair of jeans, which is equivalent to the amount of water the average person drinks over a period of seven years.
An ideal day out in Nottingham
Suk enjoys a coffee and in Nottingham he is spoilt for choice. His go-to is Hockley hot spot, Kigali, found on Stoney Street, serving up Nottingham’s very own Outpost Coffee. Kigali is a beautifully curated and friendly place, that also serves up delicious breads and pastries.
If Suk needs to get some work done, he’ll head further down through Hockley to Blend at Sneinton Market where he can set up his laptop, and pick up a Stewarts of Trent Bridge Coffee, which is roasted just next door.
Nottingham plays host to a great selection of coffee shops; you can find more of them in our Directory
You can stay up to date with all the latest from Braderie by following them on their social media channels: @braderievintage