Life would be dull if we all looked the same. And if we all stayed the same. Which is why White Stuff is switching things up with our new collections. It's nothing drastic. they’re still all about thoughtfully designed, well-made clothes. They're still obsessed with unique details, beautiful prints, and unexpected colour combos. White Stuff still stand up for independent spirits and self-expression, and do good stuff wherever they can. They’re just trying some new stuff. New designs. New twists on old favourites. New materials that have a little less impact on the planet. And we've got a new logo (nice, isn't it?).